Hard bounce
A permanent delivery failure.
A hard bounce means the recipient address or domain cannot receive the message permanently. Common causes include nonexistent addresses, invalid domains, or recipient servers rejecting the address. Hard-bounced addresses should be suppressed quickly.
reading this as SaaS product teams
A SaaS product sends on behalf of its customers, so the deciding factors are tenant isolation, whether suppressions can be scoped rather than global, and whether support can answer why one specific account did not receive one specific email. Lifecycle automation and transactional sending usually need to coexist.
Applied to hard bounce, that means weighing multi-tenant support, event stream, the suppressions API, and operating track record ahead of the rest, against trial expiry notices, dunning, onboarding sequences, and per-tenant transactional mail.