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Notifications Self-hosted founded 2021

Novu

Open-source notification infrastructure.

overview

Novu is the leading open-source notification platform. Self-host or use the cloud. Workflow editor, multi-channel routing, in-app feed component, BYO providers.

for SaaS product teams

A SaaS product sends on behalf of its customers, so the deciding factors are tenant isolation, whether suppressions can be scoped rather than global, and whether support can answer why one specific account did not receive one specific email. Lifecycle automation and transactional sending usually need to coexist.

Against trial expiry notices, dunning, onboarding sequences, and per-tenant transactional mail, Novu covers multi-tenant support, event stream, the suppressions API, scheduling, and webhook coverage, and does not cover operating track record. Whether that gap matters depends on how central those are to the build.

  • Multi-tenant: Yes
  • Event stream: Yes
  • Suppressions API: Yes
  • Operating since: 2021
  • Scheduling: Yes
  • Best published rate per 1,000: Tiers not published in comparable form
  • Deliverability: BYO provider.
  • Webhooks: Yes
  • Starts at: $250/mo (Business cloud)
deliverability

BYO provider.

best for

Teams that want self-hostable notification infrastructure.

pros
  • Open source, MIT-licensed
  • Self-hostable
  • Active community
cons
  • Self-hosting takes effort
  • Cloud pricing competitive only above 1M events/mo

Features at a glance

API Yes
SMTP No
SDKs node, python, go, php, java, dotnet
Webhooks Yes
Templates rich
React Email Yes
Batch send Yes
Scheduled send Yes
Suppressions Yes
Multi-tenant Yes
Inbound parsing No
Event stream Yes
Idempotency keys Yes
Dedicated IP No

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